FRACTIONAL CMO

EXPERT MARKETING AT A FRACTION OF THE COST

A Fractional CMO is what many businesses need, especially in competitive climates and unstable economic times.

Get the marketing help you need without spending a fortune on inexperienced agencies who feed you a bunch of data they hope you don't understand. The Bespoke team helps companies develop their ideas, fine-tune their marketing strategy and guide them on implementation.

YOUR PLATE IS FULL. WE CAN HELP.

Gain Clarity and Communicate Clearly with your Audience

One major area that plagues small businesses is having the right language and communication strategy within their marketing. Develop a strategy that works, allowing you to connect with your target audience after you’ve discovered who that right target audience is.

Stop Burning cash on bad marketing and old data points

Marketing is expensive and it’s even more expensive when you’ve got the wrong formula. Automate and dial in where it truly counts so that every dollar you’re spending is bringing back the ROI you want.

Optimize your marketing conversions and sales conversions

There is something your marketing agency isn’t telling you and that’s the problems that exist within the Ghost Silo of marketing and sales. There are two conversion points and a way to read the algorithms that work for your business. 

Position to business to scale for market share with hard rOI

The goal should be to always make things easier, and more efficient and there is a way to do that so you can scale your business. We develop a positioning strategy that focuses on building brand power and brand loyalty.

GET THE EXPERT GUIDANCE WITH BESPOKE

What is a Fractional CMO?

A Fractional CMO is a common practice among small businesses for several decades now. Bringing on a Fractional Chief Marketing Officer can help you clarify your messaging, increase customer acquisition and position your business for the next stage of growth.

Sometimes having a full-time CFO just doesn’t make sense, either for financial reasons or the company isn’t in the position to bring on the staff for logistical reasons.

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The unique benefit of Bespoke by Bordeaux as your Fractional CMO resource is the level of combined branding and marketing expertise at your disposal.

blending branding and marketing

Marketing strategy for both the short, mid and long game

A Fractional Chief Marketing Executive (officer) is a highly experienced marketing executive who works with your business on a fractional basis.

As your Fractional CMO, we aid your business by:
• Define your marketing strategy, clarifying your messaging
• Translating and implementing marketing strategy into actions and results
• Managing, growing and mentoring the company’s marketing/sales team
• Learn how to navigate the complicated noise of digital advertising
• Increase brand power by aligning your brand strategy, marketing strategy and sales effectiveness

LET’S CONNECT AND UNLOCK YOUR NEXT LEVEL. 

It only takes a minute to fill out the form, it’s easy. If it’s a right fit for us both then we show you how to build a strong personal brand.

Three easy steps

  1. Fill out the form
  2. We discover your direction
  3. We get started
anne quirino director of operations
“ I don’t want to sound too over the top, but Justin has been AMAZING! It’s fabulous when you meet and work with someone that gets you, the company and our vision. His work ethic is superior, just like his talent and it’s an absolute pleasure working with Justin. ”

ANNE QUIRINO

DIRECTOR OF OPERATIONS

meaghan alvarado tidal creative group ceo
“ Justin is an exceptional partner to have for your marketing needs. He’s great with both the big picture and the small details regarding brand strategy and campaigns. ”

MEAGHAN ALVARADO

CEO | TIDAL CREATIVE GROUP

DOMINIC SHARLETTE CEO PIVIT CONSUMER TECH SAAS JUSTIN BORDEAUX
“ Justin is the rare talent that builds the creative while aligning and delivering business goals. He sees the small and big picture; employing those insights into building strong branded narratives and user experiences that deliver influence and value to clients and consumers. ”

DOMINIC SHARLETTE

CEO | PIVIT CONSUMER TECHNOLOGIES

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